VISUAL CONTENT STUDIO
End-to-End Content Production
In-House
Our integrated Video/Photo/Design studio produces high-quality content efficiently at scale—taking ideas from concept to delivery across every channel. The result: rapid turnaround, consistent execution and work that exceeds retailer expectations, every time.
ON-LOCATION
Our nimble in-house production team delivers on-location shoots with speed and precision—scaling effortlessly from lean productions to full campaign builds. 30 years of combined production experience allows us to move fast while delivering exceptional quality. When greater scale is needed, we pull from our network of established collaborators and assemble the best team for the job.
We partnered with Bosch to create a sleek, visually-driven video campaign showcasing the full Bosch branded braking portfolio. Targeting both DIY consumers and workshop pros, the content blends real-world driving footage with CGI to highlight performance, stopping power, and advanced technology across multiple products. The campaign includes a mix of 6, 15, 30, and 90-second cuts tailored for digital, social, and retail use. Shot on location and in studio, the videos deliver a premium, emotionally resonant story within a bold Bosch visual aesthetic.
Pro Approved Since 1928.
We partnered with Corona Tools to develop the PRO Approved Campaign—an initiative built to rally professional users. The message was clear: Pros demand strong, and Corona delivers. With bold, no-nonsense visuals and messaging, the campaign positions Corona as the go-to brand for tools that never snap, never budge, and never back down—earning the approval of the toughest users out there.
We led the creative development, and production for the 2024 Bosch Module Shop of the Year campaign – an annual initiative that celebrates top-performing independent repair shops across the U.S. These standout shops exemplify the values of the Bosch Module Program: technical excellence, exceptional customer service, and strong community engagement.
We brought the concept of “Tiki-ing” to life through a compelling Spring and Fall campaign, crafting video assets that invited homeowners to reimagine their backyards as serene, stylish retreats. Each season’s creative direction is rooted in the idea of transforming outdoor spaces into inviting havens—calm, comfortable, and free from distractions or pests. The campaign celebrates the joy of outdoor living, capturing scenes where hosts and guests connect effortlessly in spaces elevated by ambiance and charm.
Hansgrohe has become an integral part of the guest experience at La Quinta Resort and Club, with its fixtures, faucets and accessories. We captured video to showcase how Hansgrohe’s products enhance the guest experience, aligning with their “Life is Waterful” campaign. Through interviews and compelling visuals, this video highlights the unique design, quality, and guest experience that Hansgrohe brings to the resort.
Our collaboration with Dremel is focused on simplifying the understanding of their products and infusing them with approachable appeal. By partnering closely with Dremel, we help to transform complex concepts into easily digestible information, ensuring that their products are not only comprehensible but also user-friendly. Through our strategic efforts, we’re dedicated to enhancing Dremel’s brand experience and fostering a seamless connection with their users.
IN-STUDIO
Custom Spray 5-in-1
We collaborated with a Chicago street artist to highlight Rustoleum’s latest innovation. Showcasing the company’s new 5-in-1 spray nozzle.
We concepted, produced, shot, and delivered a holiday themed consumer campaign for Stern Pinball’s Star Wars: Fall of the Empire pinball machine. The creative centered around a staged family living room set with a Christmas theme, a wrapped gift reveal moment, and a family cast interacting with the machine.
We collaborated with Greenworks to develop a comprehensive content strategy, showcasing their cutting-edge 24V cordless portfolio. Our content seamlessly integrates across their website, e-commerce platforms, distributor networks, and vibrant social media presence. This dynamic content strategy transformed their product line into an immersive experience, enhancing in-store merchandising while effectively engaging audiences across both digital and traditional platforms.
We produced a series of how-to videos for Dremel’s new line of 12V tools, “Dremel Blueprint.” These videos provide users with engaging and informative guides on unboxing, setting up, and using the tools effectively. Each video focuses on a specific product within the Blueprint series, showcasing its features, applications, and proper use, tailored to both novice and experienced users. These videos serve as essential resources for Dremel’s customers, making the user experience with the new Blueprint tools seamless and intuitive.
We produced a series of four dynamic, contractor-focused videos for Viessmann, each spotlighting a key product. Narrated by a seasoned Viessmann contractor, the storytelling centers on real-world installer benefits—streamlined installation, simplified maintenance, and enhanced efficiency—while also touching on the value these innovations bring to homeowners. The content strikes a smart balance between technical credibility and broad appeal, offering contractors and engineers clear, relatable reasons to choose Viessmann, and giving consumers confidence in the comfort, reliability, and performance behind the brand.
Swagger Marketing spearheaded a comprehensive project, developing concepts, crafting ads, managing talent, coordinating locations, and scripting for a series of dynamic broadcast pieces focused on DIY advice. From inception to completion, every aspect was meticulously handled, resulting in a seamless production that equips DIY enthusiasts with expert guidance.
As a crucial component of our comprehensive branding initiative for Bosch Automotive, our primary objective is to distinctly elevate the Bosch identity by telling genuine stories of actual workshops and technicians. By embracing diversity, fostering inclusion, and delving into the personal narratives of mechanics, we aim to establish Bosch as an authentic ally and champion of the trade.
We’ve been working to elevate the content creation strategies for HyperTough brands’ e-commerce platforms. With a strong understanding of market trends and consumer behavior, we’ve been developing dynamic content tailored to resonate with HyperTough’s target audience. Whether it’s crafting engaging product descriptions, producing captivating imagery, or detailed feature benefit videos, Swagger Marketing helps HyperTough brand establish a strong online identity across their e-commerce and web channels.
Our team captured the essence of luxury and innovation through a captivating collaboration with AXOR. We meticulously documented, conducted insightful interviews, and expertly edited a comprehensive showcase of a remarkable 3-day immersive journey into the world of AXOR. Experience the brand’s artistry and craftsmanship like never before, brought to life by Swagger Marketing’s creative prowess.
PRODUCTION CAPABILITIES
- Pre-production, storyboarding, tech press, and casting
- Commercial branded content direction and cinematography, both in-studio and on-location
- High-speed (1000 fps) and drone cinematography available
- Tabletop and e-commerce photography and video content
- Full editing suite with delivery to all B2B and social channels
- Seamless workflow with web and graphic design teams
